Miss Ernestina Zhu

View graph of relations

Overview

As a researcher, I am currently conducting PhD level research in NFT and digital identities in digital sociology at the University of Manchester. Previously I have conducted Metaverse and intimate relationship research(Digital Sociology MSc) at the University of Edinburgh. Graduated from double degrees in digital arts (BA, BFA) at the Communication University of China and New York Institute of Technology, I have practiced arts for many years.

 

As an artist, I am specialized in using oil paint, oil pastel, mixed media, acrylic, and video arts to create the artistic world. After working in Slovakia and Russia to help spread UN Sustainable Development Goals, I found my way of incorporating art into the UN SDG promotion. This experience shaped my desire to use cross-disciplinary methods to express art.


As my experimental video artworks have been exhibited in multiple galleries, exhibitions in New Zealand, the US, Japan, Italy and etc. My movie “Samsara” was also selected for the Lift-Off Global Film Festival in the UK in 2021, and 2022. As one of the founding figures of NFT in China, I dedicated myself to the NFT and digital art public lecture on the Wechat channel and was interviewed by the TencentxTHINC fellowship. Moreover, I launched my own NFT badges, and NFT artwork on NFT CN collectives and became the first Chinese artist to win the global award for Digital art “Art in Metaverse” in South Korea in 2022. I am dedicated to using cross-disciplinary understanding to construct the new time digital art wave.


As a translator, I have worked for the Danish Chamber of Commerce in China, DIDI translator company, and Dreamsky Company as a registered translator. Based on my foreign language skills, I started the OOLA Global Cross-cultural Understanding Organization and presented cross-disciplinary studies on TEDxHaidian. Meanwhile, I was the judge for the Contest of International Future Envoy (IFEC) 2020.


As a cross-culture communicator, I have joined the Nordic China Startup Forum as an event manager to promote China's and Nordic countries' cooperation in entrepreneurship. Meanwhile, I am also part of the "Civilian Culture Ambassador" Group for the Korean Embassy in China and an honored delegate of China Korea Culture and Legal Exchange Center with Beijing Entertainment Law Society to promote the bilateral ties between China and South Korea.

Memberships of committees and professional bodies

Global Scholar of the Frontier Institute of Regulation and Supervision Technology (FIRST) ZIBS Ecosystem

Research Advisory of the Young Women’s Movement Scotland(YWCA)

Committee Member of China-South Korea Cultural and Legal Exchange Center(CKCLEC) of Beijing Entertainment Law Society

Member of  Women in Film and Television China(WIFT)

 

 

External positions

한중 우호 수호천사단, Embassy of the Republic of Korea in China

Honorary reporter, Korea.net Korean Culture and Information Service (KOCIS)

Areas of expertise

Education / academic qualifications

  • Bachelor of Arts, Digital Media Art, Communication University of China
  • Bachelor of Fine Art, Digital Art , New York Institute of Technology
  • Master of Science, Digital Sociology, University of Edinburgh

Related information

Publication highlights

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Research output: Contribution to conferenceOther

View all publications (4)

Activity highlights

Activity: Participating in or organising event(s)Participating in a conference, workshop, exhibition, performance, inquiry, course etc

Activity: Participating in or organising event(s)Participating in a conference, workshop, exhibition, performance, inquiry, course etc

Activity: Participating in or organising event(s)Participating in a conference, workshop, exhibition, performance, inquiry, course etc

Activity: Participating in or organising event(s)Participating in a conference, workshop, exhibition, performance, inquiry, course etc

Activity: Participating in or organising event(s)Participating in a conference, workshop, exhibition, performance, inquiry, course etc

View all activities (25)