Dr Jo Conlon is Programme Director of the on-campus fashion business programmes. Jo joined the Fashion Business and Teachnology team at the University of Manchester in 2019 to design and develop the distance learning programme and ensures the close alignment between the two routes of PGT provision. In 2019, Jo completed a Doctorate in Education (EdD) investigating how digital technologies can reshape fashion business education. Jo has over ten years’ experience teaching Fashion Business within Higher Education. Prior to this, Jo worked extensively within the supply chain of Marks and Spencer as a Technical and Sourcing Manager. Her early career was grounded in a systems approach to product development and global supply many years before this approach became best practice. Her research centres on the enabling role of digital technologies on knowledge management, learning and change within organizations. Jo has also received funding for two Knowledge Transfer Partnerships (KTP) projects to implement emerging and enabling technologies. Jo is a Fellow of the Higher Education Academy, a member of the Chartered Management Institute and an Associate of the Textile Institute.