Mrs Dunni Omebere-Iyari

Overview
Dunni Omebere-Iyari is a full-time third-year PhD Candidate in Marketing at the University of Manchester's Alliance Manchester Business School. Her PhD research is focused on consumer buying behaviour with regards to pricing strategies. She has presented her work at the British Academy of Management Conference. She holds an MSc in International Business & Emerging Markets and a BSc in Economics. Prior to starting her doctoral studies, she worked as a sales manager at Unilever and PZ Cussons.
Related information
Publications
Research output: Contribution to conference › Abstract
The Effect of Optimal Discounting on Bundle Preference In Gift-giving Context: A Moderation Analysis
Research output: Contribution to conference › Paper
Research output: Contribution to conference › Paper