Prof Hongwei He

Professor

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Publications

  1. 2019
  2. Published

    Cultural essentialism and tailored hotel service for Chinese: the moderating role of satisfaction

    Fong, L. H. N., He, H., Chao, M. M., Leandro, G. & King, D., 6 Jul 2019, In : International Journal of Contemporary Hospitality Management.

    Research output: Contribution to journalArticle

  3. Published

    Retail employee pilferage: A study of moral disengagement

    Harris, L. C. & He, H., 1 Jun 2019, In : Journal of Business Research. 99, p. 57-68 12 p.

    Research output: Contribution to journalArticle

  4. Published

    Cause-related marketing and employee engagement: The roles of admiration, implicit morality beliefs, and moral identity

    He, H., Chao, M. M. & Zhu, W., Feb 2019, In : Journal of Business Research. 95, p. 83-92 10 p.

    Research output: Contribution to journalArticle

  5. Published
  6. Published

    Can Being Similar in Product Category a Liability for Cross-gender Brand Extension?

    Yuen, T. W., Nieroda, M., He, H. & Park, Y., 2019.

    Research output: Contribution to conferencePaper

  7. Published
  8. 2018
  9. Published

    Examining the key determinants towards online pro-brand and anti-brand community citizenship behaviours: a two-stage approach

    Wong, T. C., Haddoud, M., Kwok, K. Y. & He, H., 2018, In : Industrial Management and Data Systems. 118, 4, p. 850-872

    Research output: Contribution to journalArticle

  10. Published

    U.K. consumers' perceived risk of buying products from emerging economies: A moderated mediation model

    Wang, W., He, H., Sahadev, S. & Song, W., 2018, In : Journal of Consumer Behaviour. 17, 3, p. 326-339 14 p.

    Research output: Contribution to journalArticle

  11. 2017
  12. Published

    Ethical Leadership with Both “Moral Person” and “Moral Manager” Aspects: Scale Development and Cross-Cultural Validation

    Zhu, W., Zheng, X., He, H., Wang, G. & Zhang, X., 2017, In : Journal of Business Ethics. p. 1-19 19 p.

    Research output: Contribution to journalArticle

  13. Published

    The effect of team affective tone on team performance: the roles of team identification and team cooperation

    Lin, C-P., He, H., Baruch, Y. & Ashforth, B., 2017, In : Human Resource Management. 56, 6, p. 931-952

    Research output: Contribution to journalArticle

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