Six vs 12 Sessions of Gut-focused Hypnotherapy for Irritable Bowel Syndrome: A Randomized TrialCitation formats

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Six vs 12 Sessions of Gut-focused Hypnotherapy for Irritable Bowel Syndrome: A Randomized Trial. / Hasan, Syed; Whorwell, Peter; Miller, Vivien; Morris, Julie; Vasant, Dipesh.

In: Gastroenterology, 11.04.2021.

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@misc{f7403aa77d5d49d7835419623820129d,
title = "Six vs 12 Sessions of Gut-focused Hypnotherapy for Irritable Bowel Syndrome: A Randomized Trial",
abstract = "Little research has been published on emotional responses evoked by completely new, innovative food products. The objectives of the present study were 1) to assess the emotional response to new products (fruit and vegetable smoothies in a drink pouch) in two different scenarios: looking at the smoothie pouch, or tasting the smoothie with the smoothie pouch alongside; 2) to compare the information obtained when the participants use photographs or use words to express emotions. In the Pack-alone scenario, similar emotional spaces and sample configurations were obtained with both images and words. In the Pack-and-tasting scenario, the richness of the emotional response increased when using images. In both scenarios, the participants used a greater number of negative emotions when these were presented as images rather than as words. This could be considered an advantage, as it enables some negative emotional loads to be portrayed. The present results also demonstrate that evaluating the emotional response allows effective discrimination between samples with similar overall liking scores.",
author = "Syed Hasan and Peter Whorwell and Vivien Miller and Julie Morris and Dipesh Vasant",
year = "2021",
month = apr,
day = "11",
doi = "DOI:https://doi.org/10.1053/j.gastro.2021.02.058",
language = "English",
journal = "Gastroenterology",
issn = "0016-5085",
publisher = "W.B. Saunders Co. Ltd",

}

RIS

TY - GEN

T1 - Six vs 12 Sessions of Gut-focused Hypnotherapy for Irritable Bowel Syndrome: A Randomized Trial

AU - Hasan, Syed

AU - Whorwell, Peter

AU - Miller, Vivien

AU - Morris, Julie

AU - Vasant, Dipesh

PY - 2021/4/11

Y1 - 2021/4/11

N2 - Little research has been published on emotional responses evoked by completely new, innovative food products. The objectives of the present study were 1) to assess the emotional response to new products (fruit and vegetable smoothies in a drink pouch) in two different scenarios: looking at the smoothie pouch, or tasting the smoothie with the smoothie pouch alongside; 2) to compare the information obtained when the participants use photographs or use words to express emotions. In the Pack-alone scenario, similar emotional spaces and sample configurations were obtained with both images and words. In the Pack-and-tasting scenario, the richness of the emotional response increased when using images. In both scenarios, the participants used a greater number of negative emotions when these were presented as images rather than as words. This could be considered an advantage, as it enables some negative emotional loads to be portrayed. The present results also demonstrate that evaluating the emotional response allows effective discrimination between samples with similar overall liking scores.

AB - Little research has been published on emotional responses evoked by completely new, innovative food products. The objectives of the present study were 1) to assess the emotional response to new products (fruit and vegetable smoothies in a drink pouch) in two different scenarios: looking at the smoothie pouch, or tasting the smoothie with the smoothie pouch alongside; 2) to compare the information obtained when the participants use photographs or use words to express emotions. In the Pack-alone scenario, similar emotional spaces and sample configurations were obtained with both images and words. In the Pack-and-tasting scenario, the richness of the emotional response increased when using images. In both scenarios, the participants used a greater number of negative emotions when these were presented as images rather than as words. This could be considered an advantage, as it enables some negative emotional loads to be portrayed. The present results also demonstrate that evaluating the emotional response allows effective discrimination between samples with similar overall liking scores.

UR - https://www.research.manchester.ac.uk/portal/en/publications/six-versus-12-sessions-of-gutfocused-hypnotherapy-for-irritable-bowel-syndrome(f7403aa7-7d5d-49d7-8354-19623820129d).html

U2 - DOI:https://doi.org/10.1053/j.gastro.2021.02.058

DO - DOI:https://doi.org/10.1053/j.gastro.2021.02.058

M3 - Article

JO - Gastroenterology

JF - Gastroenterology

SN - 0016-5085

ER -