In this paper, we extend Stein’s method to the distribution of the product of nn independent mean zero normal random variables. A Stein equation is obtained for this class of distributions, which reduces to the classical normal Stein equation in the case n=1n=1. This Stein equation motivates a generalisation of the zero bias transformation. We establish properties of this new transformation, and illustrate how they may be used together with the Stein equation to assess distributional distances for statistics that are asymptotically distributed as the product of independent central normal random variables. We end by proving some product normal approximation theorems.